Sports


Sports law is a very unique and highly competitive area of legal practice that presents its own distinct set of challenges and opportunities. It can be divided into various categories, including amateur, professional, and international sports, each with its own specific regulations and considerations. The relationships that players have with their teams are typically governed by a document known as a Players Contract, which functions as the athlete's employment contract. Regardless of the level of player involvement or the specific sport in question, The Gray Law Firm is well-equipped to assist you with a wide range of legal services, including Athlete representation agreements, agency and management contracts, team agreements, and coaching contracts. Additionally, we are prepared to negotiate endorsement, sponsorship, marketing, NIL and appearance agreements to help you maximize your professional opportunities and protect your interests both on and off the field.

NIL DEALS

NAME IMAGE AND LIKENESS DEALS DONE RIGHT

Hire The Gray Law Firm to turn your Name, Image, and Likeness into Opportunity. Athletes train for moments that matter. NIL turns those moments into momentum. We help student-athletes connect with brands, build value-driven partnerships, and get paid fairly for who they are and what they represent. Transparent. Compliant. Athlete-first.

What Is an NIL Deal?

Your name, image, and likeness are assets. NIL deals allow student-athletes to partner with brands for endorsements, appearances, social content, camps, merchandise, and more—while staying compliant with NCAA, High school and state rules. We make the process simple so you can focus on your sport.

What We Do

**Brand Matching**

We connect athletes with brands that fit their values, audience, and goals.

**Deal Structuring**

Clear terms. Fair compensation. No hidden traps.

**Compliance Support**

Every deal reviewed for NCAA, conference, high school and state requirements.

**Payment Protection**

Secure contracts and reliable payouts.

**Personal Brand Growth**

From social strategy to long-term positioning, we help you build lasting value.

For Student-Athletes - Your Talent Has Value

You’ve earned attention. We help you turn it into income without risking eligibility.

**You get:**

* Legit brand partnerships

* Clear contracts you can understand

* Fast, reliable payments

* Support every step of the way

**You keep:**

* Control over your brand

* Your eligibility

* Your focus on competing

**Sports we work with:** Football, basketball, baseball, soccer, hockey, track, gymnastics, esports, and more.

For Brands - Partner with the Faces Fans Trust

Student-athletes bring authenticity, reach, and loyalty that traditional ads can’t touch.

**We deliver:**

* Vetted athletes

* Campaign strategy and execution

* Compliance peace of mind

* Measurable results

From local businesses to national campaigns, we make NIL partnerships effective and credible.